Sometimes things never change. The first Monday in May has become synonymous with the Met Gala, the extravaganza known as the Oscars of fashion or "the Super Bowl of social fashion events," as André Leon Talley once called it. The gala is considered a favorite appointment for fashion fans who love glamour, celebrities and Haute Couture.
Last year Vogue broke global records for video views, site traffic, and social engagement with the Met Gala: the livestream generated 53M views across ten Vogue markets and social platforms; digital subscriptions were up +44% and newsletters earned 100K new sign-ups. On TikTok, Vogue's Met Gala search hub launched in over 70 markets and the #metgala hashtag generated over 17B views.
Tonight's gala officially opens the latest grand exhibition at the Costume Institute, "Sleeping Beauties: Reawakening Fashion" (May 10 - September 2, 2024). Every year the Met Gala provides entertainment and eye candy for fashion fans all over the world and tonight’s theme - "The Garden of Time," inspired by a short story by J.G. Ballard - will certainly do the same, rewarding us with surprising moments of fashion. So, yes, some things never change.
Or maybe they do.
Compared to last May, the world is grappling with a new set of challenges. While the war in Ukraine persists, the Israel-Gaza conflict adds further complexities and concerns (but, at the time of writing this post, Hamas has accepted a ceasefire proposal from Egypt and Qatar). In the United States in the meantime, the protests of pro-Palestine students asking for a ceasefire in Gaza were met with police repression and reshifted the attention on free speech and universities' financial investments. Meanwhile, Europe struggles with its own issues, as migrants continue to face deportation rhetoric, while right-wing parties lead in the polls ahead of the upcoming European elections in June.
So yes, things do change. Actually, sometimes they do so at the very last minute as it happened for Condé Nast workers striving for a fair contract.
The Condé Nast Union and management have indeed been in negotiations for the contract since September 2022 and it was just announced that, on Monday at 3.00am New York time, an agreement was finally reached.
The Condé Union represents approximately 550 staffers across various Condé Nast publications. Last week, unionized staffers at Condé Nast issued a threat to disrupt the Met Gala, pledging to walk off the job unless leadership agreed to compromise. Their commitment spurred the company into action, resulting in significant progress at the bargaining table.
Among their achievements are a starting salary floor of $61,500, an end to the two-tier permalance system, just cause protections for disciplining staffers, expanded bereavement leave, and two additional weeks of family leave, totaling 14 weeks. Additionally, the agreement includes $3.6 million in total wage increases. For workers on the layoff list, provisions were secured for eight weeks of severance, three months of COBRA (continuation of health coverage), or a lump sum payment in lieu of COBRA, along with an additional $1,000 payment and other benefits.
Workers will have the opportunity to vote on whether to ratify the agreement later this week, marking a significant milestone in their ongoing efforts for fair treatment and workplace rights.
On their Instagram page the Condé Nast Union stated, "When we fight, we win."
Mark Alan Burger, social media manager and member of the Condé Union bargaining team, also expressed their dedication. "We made a commitment to do whatever it takes to get our contract," he wrote in an official statement. "Our pledge to take any action necessary to get our contract, including walking off the job ahead of the Met Gala, and all the actions we took this week, pushed the company to really negotiate. We made every effort this week to meet with them and get this contract completed and we're thrilled to say we did it."
But the path to the deal has been difficult. One of the most powerful media companies around, publishing a wide range of titles, including Architectural Digest, Allure, Bon Appétit, The New Yorker, Vanity Fair, Vogue, Teen Vogue and GQ, just to mention a few ones, Condé Nast has faced anger and opposition for quite a while from its own staffers.
Asking for better pay, job security, salary floors and commitment to diversity, the Condé Nast workers formed a union in 2022 (four publications at Condé Nast - Ars Technica, Pitchfork, Wired and The New Yorker – had unionized already in 2018). The relation between Condé Nast and the Condé Union has so far been contentious.
Last November, Condé Nast CEO Roger Lynch announced plans to downsize the workforce by 5% (approximately 270 employees). However, the situation took a different turn when the company later revealed its intention to lay off 94 unionized members, constituting roughly 20% of the Condé Nast Union.
In response to the November layoffs, in December the NewsGuild of New York, the parent union of the Condé Union, filed an unfair labor practice complaint against Condé Nast with the National Labor Relations Board, citing violations of labor laws, particularly in the significant reduction of the initially offered severance payout.
Despite efforts from the union's bargaining team to negotiate fewer layoffs, the publisher maintained its stance in January, finalizing the cutbacks at 94 and significantly reducing the proposed severance package (around the same time Condé Nast also merged the digital music publication Pitchfork, acquired in 2015, with the men's magazine GQ, resulting in layoffs within the online publication).
On January 23rd, coinciding with the announcement of the 96th Academy Awards nominations, employees staged a 24-hour walkout to protest what the NewsGuild of New York labeled as "unlawful handling of layoff negotiations and bad-faith bargaining."
In March, members of the Condé Union voiced their opposition to additional layoffs that were allegedly threatened during labor negotiations. The company's stance remained firm, though, indicating plans to add five more staffers to the existing list of employees facing cuts, with a potential for further reductions.
Around the same time Condé Nast attempted to exert pressure on workers by lodging an unfair labor practice charge against the NewsGuild of New York for "bad-faith, surface bargaining," accusing the union of not engaging seriously with the company's workforce reduction proposal over four months of negotiations.
In response to the lack of progress, Condé Nast Union workers continued fighting, posting about their struggles on their Instagram page, often chanting during their demos "Bosses wear Prada, workers get nada!". Recently, flyers and images circulated on their Instagram account directed a message at Anna Wintour, chief content officer and global editorial director, stating, "Anna wears Prada, workers get nada!"
In recent years, Condé Nast has grappled with maintaining its relevance: the company posted flat revenue gains year-over-year in 2023. Yet, while the company faced setbacks in advertising revenue, particularly in print, it also experienced growth in subscription, e-commerce, and events sectors. Consumer revenue, driven by subscriptions and e-commerce, now comprises nearly 40% of the firm's U.S. business.
Condé Nast may have realised that failure to negotiate a more equitable contract for its workers may have ended up costing the company more as consumers may have chosen not to renew their subscriptions or boycott their e-commerce offers in protest against perceived unfair treatment of employees.
Another perplexing aspect of Condé Nast's strategy has been its focus on layoffs targeting ordinary staff members, the backbone of its operations, while top-level executives seemingly remained untouched. Implementing wage reductions at the CEO level may have served as a valuable cost-cutting measure, yet such actions never took place.
For the time being, the tentative agreement represents a significant step forward, and, hopefully, once it will be ratified, it will bring lasting peace in the workplace.
In the meantime, yesterday, gathering on the steps of the Metropolitan Museum of Art, the Condé Union showed its support to the Model Alliance, a research and policy organization, endorsing the Fashion Workers Act. This labor bill aims to regulate management agencies in New York, providing models with enhanced workplace protections in the fashion industry. Among its objectives are ensuring workers receive contracts, prompt payment within 45 days, and protection from harassment, discrimination, and unsafe working conditions. If passed, the legislation would establish a fiduciary responsibility for agencies towards models, hairstylists, content creators, makeup artists, and other creatives. Additionally, it aims to curb excessive commissions and fees.
Eager fashion enthusiasts will now be ready to avidly follow Vogue's livestream of the Met Gala red carpet coverage across its social media platforms. It's good to know that, symbolically, today with the agreement reached, on the Met Gala red carpet there will also be the Condé Nast Union workers. They shall finally go to the ball too.