Fur will be all the rage this Winter, but, if you’re not into it, there is something else to look forward in November, the results of the “Cool vs. Cruel” fashion design competition.
This event is sponsored by The Humane Society of the United States (HSUS), the nation's largest animal protection organisation, and is organised to raise awareness within the fashion community about the cruelty of fur.
The project challenges students from different American art institutes to move from a fur-based design by famous labels and designers - this year the starting points are designs by Zac Posen, Giorgio Armani, Burberry Prorsum, or Thakoon - and reinterpret them with animal-friendly alternatives.
The designs in this window shop in Philadelphia's Chestnut Street were created by the fashion design students from the local Art Institute (the following students from the local art academy participated in this year's competition: Daiman Arrington, Cassandra Bressler, Neury Caba, Diana Coccetti, Corrie Ellis, Chantel Jones, Keeley Knatz, Hien Manh Nguyen, My-Hoa Nguyen, Sary Rin, Marquita Robinson, Kim Springs, Natacha Tran, Alexis Walls - you can check out their creations here).
The Art Institute of Philadelphia is represented at this year's competition by Diana Coccetti. Winners were chosen last week, but they will be announced in November.
The grand prize winner will receive an all-expenses-paid trip to New York City for the awards ceremony and an internship with an acclaimed fur-free designer. Last year’s winner came from the Art Institute of Vancouver and replaced fur in her design with a layered grey polyester felt.
You can keep updated about this project by checking the "Cool vs. Cruel" Facebook page. In the meantime, I’m embedding here a video from 1954 with some rather extravagant fur-based designs in case you want to experiment a bit and start getting ready for the 2011 edition of the "Cool vs. Cruel" comp.
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