An intriguing location can reveal a lot about a fashion collection or the inspirations employed by a particular designer. In some cases the actual spaces where a fashion presentation or a photoshoot take place become the real protagonists. This is definitely the case with the Spring/Summer 2017 Atelier Eclècktica line by Como-based Roberta Redaelli.

Redaelli_SS17_d

At times Redaelli seems to be more interested in industrial processes (she is into bio-medicine and patented the Dinami-Tecs process that allows to produce a textile that has all the characteristics of a knitted piece) and for this collection the designer, who previous showed a passion for architectural perspectives and industrial spaces, moved from the works of Geneva-based artist André Bucher.

Redaelli_SS17_c

The latter is inspired in his works by the power of vulcanoes and fascinated by the energy, colours and consistence of lava. Redaelli borrowed from Bucher's the main shades for her prints – revolving around a lava red, bronze and a dirty yellow palette – while the artist's cracked paintings in natural tones such as terracotta and grey, inspired the surface elaborations.

Redaelli_SS17_a

The most interesting thing about this collection is the fact that it was shot (by Guido Taroni) in a historical space, the Milan-based Fonderia Artistica Battaglia (Battaglia Artistic Foundry). The images for Redaelli's collection were taken among the models and materials tracing back the history of Fonderia Artistica Battaglia.

This is not the first time that Redaelli turns to an industrial space, having previously picked the Cartiera Carcano, as a location for another photoshoot.

Redaelli_SS17_e

The Battaglia Foundry has got a very arty history: founded in 1913, it produces through the lost-wax bronze casting process bronze sculptures on commission and collaborates to various art and design projects, while it is also known for restoring damaged art pieces.

Fonderia-Battaglia

The Foundry has collaborated throughout the decades with famous artists including Alik Cavaliere, Kengiro Azuma, Marino Marini, Giuseppe Penone, Giacomo Manzù, Arnaldo Pomodoro, Giannino Castiglioni, Francesco Messina, Alighiero Boetti, Guido Galletti and Lucio Fontana. 

Currently under the management of FAI – the Italian Artistic Foundation looking after historic and artistic sites – the Foundry has also launched new projects with young designers and during the FuoriSalone 2017 at the recent Milan Design Week, it unveiled a special interior design project by Roberto Sironi.

You can bet the foundry will at some point become the location of a Milanese catwalk show in a not so distant future. Just wait for more fashion designers to rediscover it.

Battaglia_Sironi

Related articles

Grow Your Biomaterial: Transnatural's Living Matter(s) @ Milan Design Week
Hardware with a Twist: Construct Me! by Droog @ Milan Design Week
Sculpture Walk: Re-Inventing Shoes by United Nude @ Milan Design Week
That (Architectural) Midas Touch in a 1936 Lanvin Gown
Striking Contrasts in Somber Simplicity: Jeanne Lanvin @ Palais Galliera, Paris
Sparkling Swarovski Charm, Disquieting Beauty
Heaven in Art and Fashion Eternity
Return of the Shaman/Showman: Alighiero Boetti – Order and Disorder @ Mazzoleni, London
The Art of Fashion Presentation and Representation
Let Us Eat Cake: Ettore Sottsass's "Indian Memory" Pieces Are Recreated for Milan Design Week Exhibitions – Irenebrination: Notes on Architecture, Art, Fashion and Technology
Posted in

Rispondi