Swimsuit Inspirations from the LACMA Museum Archive

In yesterday's post we mentioned Margit Fellegi, so, as a follow up, let's look at three examples of swimwear she created by visiting the LACMA digital archives. 

The first swimsuit in this post was designed for Cole of California in 1942 and it was re-christened the "Swoon Suit" since men were supposed to swoon when they saw a woman wearing it. 

Fellegi_1942_1

The design of this acetate satin number was actually influenced by federal government restrictions on rubber consumption during World War II. The swimming suit was indeed designed to fit the figure with adjustable ties and side laces without using elastic.

Fellegi_1942_2

Apart from swimswear, during the war Cole of California's factories also manufactured parachutes for soldiers and this particular design was pretty popular in a neutral shade dubbed "Parachute White".

Fellegi_1944_a

Two years later Fellegi came up with this green number that perfectly embodied the American passion for the bathing suit ensemble, that is a combination of bathing suit, skirt, shorts or pants, ideal to wear in different occasions, from the swimming pool to the cocktail party. In this case we have a glazed cotton chintz, cotton and Matletex skirt and bathing suit in emerald green.

Fellegi_1944_b

The last swimsuit in this post is a classic one piece golden Lamé lastex and cotton design from 1950-51 that still looks desirable even in our times.

Fellegi_1950_b

Fellegi probably designed it for the promotion of the musical Million Dollar Mermaid directed by Mervyn LeRoy, starring cinema's aquatic icon Esther Williams who became a testimonial of Cole of California in 1950.

MillionDollarMermaid

The swimsuit perfectly embodies through its metallic golden shade, the glamour, fame and wealth that Hollywood has always represented, while hinting at desire and sex.

Do you feel that these designs do not fit your body shape or your tastes? Well, go "archive shopping" in the LACMA museum or opt for another museum, there are hundreds of gems and hidden treasures just waiting to be (re)discovered in institutions all over the world.       

Fellegi_1950_c

Member of the Boxxet Network of Blogs, Videos and Photos     

Add to Technorati Favorite

Related articles

The Rosie Effect on International Workers' Day
A Forgotten Gem Rediscovered: The Ballet of the Palette
The Colours and Lines of Cinema: The Beresford Hotel Vs Gilbert Adrian
The Couturier on the Stage: Balenciaga y Las Artes Escénicas @ The Cristóbal Balenciaga Museum, Getaria, Spain
This entry was posted in Uncategorized. Bookmark the permalink.

Leave a Reply